Print Advertising


As the most widely read print publication in the tree care industry, TCI Magazine provides an excellent, highly-tailored advertising opportunity.

See below for details about TCI Magazine ad sizes, prices, and special deals. Or, view specs for The TreeWorker, TCIA's publication for field employees.

Questions or need more information? 
Contact Sachin Mohan at 516-625-1613, or email smohan@tcia.org.

TCI Magazine

"We get results. When you look at just the magazines we advertise in, the highest requests for information come from TCI Magazine."
Chip Doolittle, President, ArborSystems Omaha, Nebraska

Advantages:

  • TCI Magazine has the highest circulation for audited publications in the tree care industry.
  • With 24,000* subscribers, TCI Magazine has more readers, more decision-makers and more credibility than any other advertising outlet in the industry.
  • We are the official publication of the Tree Care Industry Association and provide tree care practitioners with monthly articles focusing on science, equipment, services and best practices of commercial tree care.
  • Nearly 90% of readers use TCI Magazine as a resource when purchasing tree care related products or services.
  • More than 85%* identify themselves as being in the position of decision makers or having strong influence in making final purchase decisions.
    *Based on an independent annual CVC audit.

TCI Magazine Editorial Calendar

Download the 2017 TCI Magazine editorial calendar and view reservation deadlines, article topics, special supplements, and more.

Ad Rates

Bonus Savings! Receive a 15% discount for TCI Magazine ads that are submitted print-ready.

Black & White

Number of Issues 1x 3x 6x 12x
Full Page $3,223 $3,105 $2,872 $2,633
2/3 Page $2,758 $2,669 $2,603 $2,457
1/2 Page Island $2,426 $2,339 $2,269 $2,161
1/2 Page $2,094 $2,008 $1,941 $1,866
1/3 Page $1,562 $1,504 $1,450 $1,338
1/4 Page $1,098 $1,067 $1,031 $980
1/6 Page $918 $887 $866 $810

4-Color

Number of Issues 1x 3x 6x 12x
Premium Cover (Inside Front, Inside Back, or Back Cover)* $6,028 $5,933 $5,714 $5,462
2 page Spread $8,725 $8,673  $8,179  $7,672
Full Page $4,521  $4,428  $4,195 $3,957
2/3 Page $3,916  $3,827 $3,763 $3,615
1/2 Page Island $3,441 $3,354  $3,284 $3,176
1/2 Page Horizontal $2,977  $2,892 $2,824 $2,746
1/3 Page $2,219  $2,160 $2,108  $1,994
1/4 Page $1,563 $1,531 $1,497 $1,444
1/6 Page $1,307 $1,275 $1,254 $1,199

*Available on a first come, first-served basis.

Ad Specifications

Description Width/Height (Inches) Width/Height (Inches)
  Decimal Equivalent Standard Measure
Full Page (Trim Size) 8.125 x 10.875 8-1/8 x 10-7/8
Full Page (Live Area) 7.50 x 10.00 7-1/2 x 10
2/3 Page 4.875 x 10.00  4-7/8 x 10
1/2 Page Island 4.875 x 7.50 4-7/8 x 7-1/2
1/2 Page Horizontal 2.25 x 10.00 7-1/2 x 4-7/8
1/3 Page Vertical 2.25 x 10.00  2-1/4 x 10
1/3 Page Horizontal 4.875 x 4.875 4-7/8 x 4-7/8
1/4 Page Vertical  2.25 x 7.50  2-1/4 x 7-1/2
1/4 Page Horizontal  4.875 x 3.625 4-7/8 x 3-5/8
1/6 Page Vertical  2.25 x 4.875 2-1/4 x 4-7/8
1/6 Page Horizontal 4.875 x 2.50 4-7/8 x 2-1/2
Two page Spread (Trim Size) 16.25 x 10.875 16-1/4 x 10-7/8
Two page Spread (Live Area) 15.625 x 10.00 15-5/8 x 10
*Full Page Bleed Add .125 to Trim Size Add 1/8 to Trim Size

Ad Requirements

  • PC format digital ads required
  • Preferred file types are as follow: .PDF, .TIFF or .EPS
  • Color ads must be in CMYK format, 300 dpi
  • We accept ads on CD, uploaded to our FTP site, Dropbox or via email at sblanchette@TCIA.org. Call 1-800-733-2622 for information.
  • To ensure font accuracy, please convert all text to outlines before sending.

Safe Depictions of Tree Work

The Tree Care Industry Association (TCIA) is proud of the long-term partnership we have with our advertisers, and we appreciate your business. Your advertising dollars allow us to produce the best magazine in the tree care industry – bar none.

Our readership includes the industry’s most professional and well-respected arborists and safety professionals. Together we strive to make our profession one of higher standards and clear safety initiatives.

TCIA seeks to lead the industry by encouraging tree care businesses and their employees to follow proper and safe standards and practices. We want your help in being vigilant about safety.

As the saying goes, “a picture is worth a thousand words.” In this spirit, TCIA maintains a standard of, at a minimum, prohibiting any image in either editorial or advertising copy that appears to depict improper or unsafe practices according to OSHA requirements as well as the industry’s ANSI Z133 standard for safe work practices.

We have a list of some of the most common errors in ads submitted for publication. We will be glad to provide this list to any advertiser, along with a copy of the Z133 safety standard upon request. We are happy to review in advance any images you are considering using in ad materials for TCI Magazine, The TreeWorker or other TCIA publications. Our goal is to partner with you to improve safety in the industry.

The TreeWorker

Written by arborists for field employees, each colorful issue of The TreeWorker newsletter gives “How-to” pointers on improving client relations, rigging, safety strategies, crew leadership and diagnostic scenarios. Arborist Quiz and Mr. Safety cartoons also make this monthly publication a “must-read" for company owners and field employees alike. Advertising is strictly limited, so reserve your space early!

Pricing

Member  Non-Member 
4-Color Full Page Ad  $519 $639
4-Color Half Page Ad $358 $441